Effective Date: January 1, 2026  ·  Pure Light Leadership  ·  Karen Smith

Your privacy matters deeply to us. This Privacy Policy explains how Karen Smith and Pure Light Leadership collect, use, store, and protect information when you visit this website or engage with our services. We are committed to handling your information with care, transparency, and respect.

SECTION 1

Who We Are

This Privacy Policy applies to Pure Light Leadership, owned and operated by Karen Smith, an Emotion, Body and Belief Code Coach based in Wyoming. Our website is located at purelightleadership.com. We reserve the right to update this policy at any time. When we do, the revised Effective Date will be posted at the top of this page.

 

SECTION 2

Information We Collect

Information you provide directly:

• Your name, email address, phone number, and contact details
• Information submitted through intake forms, questionnaires, or booking tools
• Payment information (processed securely through third-party processors — we do not store card details)
• Testimonials, feedback, or reviews you voluntarily submit
• Communications you send via email, contact forms, or messaging platforms
• Information collected automatically:
• Your IP address and general geographic location
• Browser type, device type, and operating system
• Pages visited, time spent on pages, and navigation behavior on this website
• Referring URLs and traffic sources

 

SECTION 3

Analytics and Behavior Tracking

We use third-party analytics tools to help us understand how visitors use this website so we can improve the experience. These tools may include:

Google Analytics — tracks website traffic, page views, session duration, and user behavior patterns. You can opt out using the Google Analytics Opt-out Browser Add-on at tools.google.com/dlpage/gaoptout.

Other analytics or behavior tools — we may use additional tools such as heatmaps, session recording software, or conversion tracking. Any such tools will be listed here as they are added.

These tools collect data in aggregate and are generally not used to personally identify individual visitors. However, data is processed by third-party providers subject to their own privacy policies.

Do Not Track: Some browsers offer a "Do Not Track" (DNT) setting. At this time, our website does not respond to DNT signals, as there is no universal standard for how to interpret them. We disclose this in the interest of full transparency.

 

SECTION 4

Why We Collect Your Information

We collect and use your information to:

• Provide coaching services, programs, courses, and communications
• Process bookings, payments, and service-related records
• Respond to your inquiries and support your experience
• Send emails about services and offerings you have opted into
• Improve and personalize the website and our offerings
• Comply with legal obligations and protect our legal rights
• Understand how visitors use our website and improve the user experience

We will not use your information for purposes beyond those listed above without first informing you and, where required, obtaining your consent.

 

SECTION 5

Email Communications

If you provide your email address through a form, booking tool, or opt-in on this website, you may receive emails related to your inquiry, services, programs, or offerings we think may be relevant to you.

Every marketing email will include an unsubscribe link. You may opt out at any time. Transactional emails related to bookings, payments, or active services may still be sent regardless of marketing preferences.

We use third-party email platforms to manage communications. Your email address may be stored within those platforms, subject to their own privacy policies.

 

SECTION 6

Third-Party Platforms and Service Providers

To operate our business, we use trusted third-party platforms which may include:

• Booking and scheduling tools (such as Kajabi or Zoom)
• Payment processors
• Email marketing platforms
• Cloud storage and document platforms
• Video conferencing platforms
• Course or membership platforms
• AI transcription or note-taking tools (used only with your consent)
• Analytics and behavior tracking tools including Google Analytics

We share only the minimum necessary information with these providers and make reasonable efforts to use reputable platforms. However, we cannot guarantee the privacy practices or security of third-party services.

 

SECTION 7

Confidentiality of Coaching Communications

Information shared during coaching sessions, discovery calls, group programs, or any other coaching context is treated with care and discretion as described in our Client Privacy and Confidentiality Policy, provided separately as part of the coaching relationship.

Please note that coaching confidentiality is not the same as therapist-client, doctor-patient, or attorney-client privilege. We may be required to disclose information in response to valid legal requests, court orders, or where there is a safety concern.

 

SECTION 8

Links to Other Websites

This website may contain links to third-party websites. Pure Light Leadership is not responsible for the content, privacy practices, or policies of any external websites. Your use of linked websites is at your own risk and governed by their own privacy policies.

 

SECTION 9

Security

We take reasonable steps to protect the information you share with us, including password-protected systems, limited access controls, and encrypted platforms where available. However, no method of data transmission or storage is completely secure, and you share information at your own risk.

 

SECTION 10

Your Rights and Choices

You have the right to:

• Access certain personal information we hold about you
• Request correction of inaccurate information
• Request deletion of your information, subject to legal and business retention requirements
• Opt out of marketing emails at any time using the unsubscribe link in any email
• Restrict certain uses of your information by contacting us directly

To exercise any of these rights, please contact us using the information below. We may need to verify your identity before processing your request.

 

SECTION 11

Data Retention

We retain your information for as long as reasonably necessary to provide services, comply with legal obligations, resolve disputes, maintain business records, and protect our legal rights. When information is no longer needed, it is securely deleted, archived, or disposed of.

 

SECTION 12

Children's Privacy

This website is not intended for individuals under the age of 18. We do not knowingly collect personal information from minors. If you believe a minor has provided information through this website, please contact us so we can remove it promptly.

 

SECTION 13

Governing Law

This Privacy Policy is governed by the laws of the State of Wyoming. Any disputes related to this policy shall be resolved in Laramie County, Wyoming.

 

SECTION 14

Changes to This Policy

We may update this Privacy Policy from time to time. When we do, the updated version will be posted on this page with a revised Effective Date. Continued use of this website after changes are posted constitutes your acceptance of the updated policy.

 

Questions About Your Privacy?

Karen Smith 

Pure Light Leadership

[email protected]